As the production and realisation partner of Heineken’s creative agency, we’ve been a key player in the global brand implementation of Tiger Beer packaging and off-pack collaterals for over 5 years.
From multiple rebrands of the core Tiger brand to new product launches, we work directly with design and client management teams right from the conceptual stages — developing, refining, crafting — to bring the idea to life on shelf, exactly as the design intended.
Supporting a world-acclaimed brand means we often need to work with multiple pack formats and print processes, across many different markets and printers.
We have assisted the client and agency in overcoming these challenges by helping to implement colour management solutions to retain the required brand consistency.
